In 2024, BMW focused on electrification and future technologies, with significant growth in fully electric (BEV) vehicle deliveries, launching the all-electric i5 sedan, and continuing development of the all-electric Neue Klasse platform. The company also introduced a new panoramic iDrive system for future models, expanded its use of green energy in production, and saw its US plant in Spartanburg begin preparing for all-electric vehicle production by late 2026.
Sales & Financials
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BEV Growth:The BMW Group saw a +13.5% growth in BEV sales in 2024, delivering over 426,000 fully-electric vehicles.
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Market Challenges:Despite BEV growth, the company faced a challenging market, leading to an adjusted full-year guidance for lower profit and adjusted sales expectations for its motorcycle segment.
New Models & Technology
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The next-generation 5-Series sedan arrived in early 2024, including the all-electric i5 variant.
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Future iDrive System:BMW launched its new panoramic iDrive system, featuring a panoramic display, free-cut central display, and personalized „my modes“ for a new user experience in future models.
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Neue Klasse:Production for the first all-electric Neue Klasse vehicles began in the new Plant Debrecen, Hungary, in 2024, with the San Luis Potosí plant in Mexico also preparing for future production.
Production & Sustainability
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Production Network:The BMW Group is investing in the future of its production network, with the Plant Munich set to switch to all-electric production by 2027 and Plant Spartanburg preparing to start all-electric vehicle production at the end of 2026.
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Lower-Carbon Materials:BMW expanded its use of lower-carbon steel and solar-powered aluminum in 2024 to reduce the carbon footprint of its key materials.
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Robotics:The company began trials with humanoid robots, like Figure 02, at its Spartanburg plant to assist employees with physically demanding task
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